Chief Solutions Officer at Unbridled. Founder of Woodring Ventures. PhD, Colorado State University. Based in Denver.
My day job, the companies I run, and the things I’ve built for them.
One book out, one in progress, and the research underneath both.
Most annual plans go stale by April. This is the discipline that replaces them: scenario planning in the tradition of Pierre Wack and Royal Dutch Shell, run continuously with AI. Foreword by Dr. Tom Chermack.
Get it on AmazonA serious nonfiction inquiry into the problem of meaning. Not business self-help. Not Christian apologetics. A philosophical examination grounded in personal history and the gap between to and unto.
My dissertation, advised by Dr. Tom Chermack. Explore it as an interactive concept map, a podcast and video explainer, a one-page brief, or the full text on ProQuest.
Explore the researchLonger pieces on strategy, foresight, and what running these businesses teaches me.

Analysis got cheap. Judgment didn’t. Where intelligence stops and a decision begins.

The annual plan is a 1950s artifact. The discipline that replaces it is continuous, not episodic.

Messaging describes. Positioning differentiates. The commitment underneath the language is what lasts.
I’m Tim Woodring. I started in graphic design and art direction, and I still work like a designer. I make the thing, then fix what’s wrong with it. These days the things are companies and software.
My day job is Chief Solutions Officer at Unbridled, a full-service event company, where I lead brand and culture, executive strategy, and the company’s AI work. Outside of it, most of what I build runs through Woodring Ventures: Palanor, Xeris Landscaping and Xeriscaping.com, the Frontier trade brands, a multifamily development in Lakewood under Relic Capital and Ponderosa Development, and a handful of properties around Denver.
I finished my PhD at Colorado State in 2026 under Tom Chermack, whose work in scenario planning traces back to Pierre Wack at Royal Dutch Shell. Predictive Planning came out of that research and out of running my own businesses. I’m now writing Unto, a quieter book about purpose and stewardship, built around the weight of one preposition.
I’m married to Olivia. I’m a Christian, which shapes why I work more than what I write about. I speak now and then, most recently at Unbridled ACM, the Future Thinkers Forum and MPI. The easiest way to reach me is tim@timwoodring.com.